Karin Novilda (a script for presentation)

Assalamualaikum Wr. Wb.

Hello, class. My name is…………. And now I would like to talk about one of my favorite Indonesia business woman. Her name is Karin Novilda, or what you know as Awkarin. 

Karin Novilda was born on November 29th 1997, she is now 22 years old. Maybe some of you only know that Karin is a celebrity, Youtuber, or maybe as a person who has many controversies. But behind that, she is also a successful young businesswoman, even though she has no business lineage from her family.

Before I tell about the story of her life and what business she has built, maybe you are not too familiar or even not familiar with Karin. Let me tell you about her a bit.

It started when she first dated Gaga. It was so controversial that it made her name went up. Afterwards, they broke up and Karin made a clarification video on her Youtube Channel. That’s when she started becoming famous. Her http://ask.fm, Twitter, and Instagram followers continue to grow until now. She became more popular because she got first rank in Junior High School National Examination in Jakarta. 

Starting from there, she becomes a celebrity who gradually improves and challenges herself that she makes her own agency, namely A Team Management. A Team Management is an agency where they recruit talents who have passed the selection to become models, singers, Youtubers, and selebgrams under their label. This agency has produced celebrities such as syerinwho, daniellakharisma, ganggakusuma, rifky krismon, and many more. Not only talents, she also has staffs who work with her including her personal assistants and managers.

Moreover, Karin doesn’t miss any business opportunities in the fashion world. Her products are labeled as hallybyawkarin and badinfluencebyawkarin. Hallybyawkarin is a brand for hijab with various types of materials and patterns, which you can see on Instagram, hallybyawkarin. Meanwhile, badinfluencebyawkarin is a brand for products like hoddies, hats, totebags, shirts, and lighters with a variety of patterns and words. You can also check it out on Instagram at badinfluencebyawkarin.

It doesn’t stop there. In 2019, Karin tried her luck by entering culinary world and creating her brand name awkenyang. Awkenyang sells some Indonesian food such as Opor, salted egg shrimp, sweet and spicy squid, and many more. But awkenyang is only available in Jabodetabek areas which can be ordered by Go-Food and Grab-Food.

Karin could change her bad image for the better, even though there are still people who dislike her, while nobody used to know her. She has also tried out music world by releasing singles “candu”, and “Bad ass” with remarkable lyrics in it, “Kalian boleh hina aku sepuasnya, kalian semua suci aku penuh dosa”. It seems like it’s addressed for netizen who like judging her every time if there is something that’s not like what they want.

Things that I can copy and apply from Karin except for her bad image are:

1. When a tsunami hit Palu and Banten in 2018, Karin and Sekolah Relawan went straightaway to provide assistance from raising funds at http://kitabisa.com. There are many other volunteer activities that she has done.
2. She is very concerned with bullying and mental illness. You can see her story concerning this matter on Instagram.
3. She doesn’t give up easily and doesn’t listen to people’s bad words for her. She always says to reply them with good achievement. She is optimistic, positive, friendly, compassionate, and not discouraged easily that she can become as successful as she is now. She often gets endorsements from various olshops and invitations to become a speaker in many events. She doesn’t forget that her family and friends are loyal and not stingy, and she also doesn’t forget to share with others who need her help.

I think that’s enough for my talk. If there is something wrong with my words and actions, please forgive me. Wassalamualaikum Wr. Wb.